Avimukt Collection: Timeless Elegance by Sareewalah
Avimukt Collection: Timeless Elegance by Sareewalah
The iconic trio of Rahul, Anjali, and Tina, portrayed by Bollywood legends Shah Rukh Khan, Kajol, and Rani Mukerji, in the 1998 classic "Kuch Kuch Hota Hai" (KKHH) has left an indelible mark on our hearts. Beyond its romantic charm and unforgettable songs, the film's fashion sense stands as a testament to its timelessness. In this article, we delve into why KKHH's fashion remains as 'cool' as it was 25 years ago, and how it continues to influence modern style.
1. The Influence of Designer Manish Malhotra:
KKHH's iconic fashion statements owe their existence to the creative genius of ace designer Manish Malhotra. Malhotra's meticulous work on the wardrobe of the film's characters, under Karan Johar's direction, garnered him seven awards for costume and styling, a feat that surprises no one considering the film's sartorial legacy.
2. Timeless Elegance: Anjali's Chiffon Saris and Tina's Miniskirts:
Anjali's classic chiffon saris and Tina's trendy miniskirts remain relevant in today's fashion landscape. These fashion choices continue to charm fashion enthusiasts, proving that KKHH's style transcends time.
3. Revival of 2000s Trends:
Designer Shilpa Gupta highlights that KKHH's fashion remains relevant due to the revival of 2000s trends. The film set the stage for breaking traditional style norms. Today's Gen-Z generation appreciates the film's non-conformity and has embraced gender-neutral denim jackets, chunky shoes, stylish sunglasses, and wide headbands, as seen in the movie, incorporating these elements into their daily wardrobes.
4. Challenging Traditional Notions:
Devender Singh Kharb, Dean of the School of Fashion at the World University of Design, Sonipat, points out how KKHH challenged conventional ideas of formal attire. Tina's confident portrayal of miniskirts in formal outfits made a significant impact, inspiring countless young women to embrace this modern and chic approach to formal fashion. The film effectively opened the door to a more liberated and stylish interpretation of formal dressing.
Conclusion:
As "Kuch Kuch Hota Hai" celebrates its 25th anniversary, its fashion legacy remains as vibrant and relevant as ever. From the influence of Manish Malhotra's creative brilliance to the film's impact on challenging traditional style norms, KKHH's fashion continues to inspire and captivate fashion enthusiasts, making it a true classic in the world of Bollywood fashion.
